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Unifying Communication: Ensuring Digital Transformation

In APAC, India has become the key market for unified communications solutions. According to 6Wresearch, India’s unified communications market is projected to reach $1,321.2 million by 2021, growing at a CAGR of 10.2% during 2015-21. The country’s unified communication market touched $470 million in 2014. Over the next six years, a market will keep growing due to surging demand for video conferencing solutions, says Rajat Kharbanda, Senior Consultant, 6Wresearch.

The high demand that we see in India for these technologies is coming not only from the private sector but also the government. To ensure better collaboration between the far-flung offices of different departments and institutions, the government is deploying video conferencing in a major way. The Digital India initiative, which seeks to connect 2.5 lakh villages with high-speed broadband, will bring further growth to the unified communications and video conferencing market.

Minhaj Zia, Managing Director India and SAARC, Polycom, asserts that government is the most crucial vertical for the UC & C business. “In order to grapple with budgetary pressures and meet the increasing demands from citizens, the government departments have to deploy technology that will lead to better communication and collaboration. A collaborative approach leads to greater interaction and engagement between various wings of the government and their stakeholders, says Zia.

We are working on low-cost solutions, which can be deployed in primary schools or primary healthcare clinics in villages after the National Optical Fibre Network (NOFN) is established. These solutions need to be re-engineered as we have to look at a massive scale to serve the entire market. We are waiting eagerly for the NOFN project to be completed, as it will lead to a huge growth in demand from the government for UC & C systems,” adds Zia.

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